A booth at a tradeshow offers companies the appearance of a custom-made exhibit without the long-term commitment and cost. Not all rental companies offer the same level service. It can prove expensive to select the wrong exhibit company. An undesigned booth can cause problems in achieving the goals of your program.

Design mistakes shouldn't affect your company's experience at a trade show. These are four tips to help you choose the best booth rental company.

Look for Industry Experience

Trade shows can be excellent marketing tools however, only if the style of your exhibit is attractive. When looking for design firms, look for ones with the history of appealing exhibits that yield positive results.

Time in business is important, but it's not the only aspect to take into consideration. It's important to inquire about the number of displays produced by the business annually and the percentage of their business is derived from repeat customers. Clients will be more likely to come back to an organization which is reliable and trustworthy when they've experienced a pleasant experience.

Get References & Portfolios

Getting and contacting references gives the most important information regarding exhibit rental firms. Here are some helpful tips for talking to clients.

Did the exhibit firm adhere to the deadline and budget?

What approach did they take to the issues that arise during the design process.

What kind of customer service did they provide?

The reliability of a rental firm is determined by the client's past experiences.

Take the time to explore the website of the exhibit maker as well. Do they have photos of their work? Your portfolio will show their capabilities and let you know if they are competent to design the type of display you're looking for on your goals for marketing.

Know where your booth will Be Designed and Built

Exhibit designers without an established design and manufacturing facility should be avoided. Oftentimes, this means they contract out the work, which means that you aren't sure who is building your booth design. Make an appointment with them when you are looking for trade show designers. This lets you meet with the designers who will create and construct your rental exhibit.

Seek Great Customer Service

When speaking to design companies it is important to not think that you are getting "just another rent". Renting shouldn't take away from the quality of the design or the customer service you receive. A company that doesn't care about your interests or takes your requirements seriously ought to be kicked out. The design firm should be focused on providing customer service. This makes it easier for you to collaborate with them and help you get to your INFOCOMM trade show booth rentals.

You might not be able to rent an exhibit from certain design firms. Eldsusa puts the same amount of care and attention to detail in rental exhibits as we offer for booths bought.

Posted by: NatheniBarker at 11:05 AM | Comments (1) | Add Comment
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